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Jothi Swaroop
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Kalavridhi ArtsKalavridhi Arts

315 conversations

Tanjore painting mentorship · Tamil Nadu → US & Canada · 2025–26

Ads Manager — Kalavridhi Arts

// WHAT IT TURNED INTO

From Tamil Nadu to US and Canada. The mentorship campaign was extended to diaspora families abroad on the back of the domestic result.

Before

Tanjore painting mentorships filled by word of mouth only. No way to reach the Tamil and Telugu diaspora who want the craft.

After

315 WhatsApp conversations for mentorships at ₹13–20 each, 1,815 Instagram profile visits at ₹1.23, and a US + Canada summer-camp campaign reaching diaspora families.

// HOW THIS WAS COUNTED

Source
Meta Ads Manager, lifetime view
Window
Sep 2025 → Jun 2026
What counts
Conversations = messaging conversations started. Profile visits from the traffic campaign counted separately. US/CA campaign: 11 conversations at ₹455 on ₹5,000.
Screenshot — Meta Ads Manager, lifetime view

// HOW THIS NUMBER WAS MADE

Where does the 315 conversations figure come from?
Meta Ads Manager, lifetime view. Sep 2025 → Jun 2026.
What was counted as a lead?
Conversations = messaging conversations started. Profile visits from the traffic campaign counted separately. US/CA campaign: 11 conversations at ₹455 on ₹5,000.
Can I see the screenshot?
Yes — the Ads Manager screenshot is on this page and every number on it is reproducible from the account export. Anything the client told me, rather than the platform, is marked as client-reported.

// MORE WORK

The service behind this account: Meta ads — Facebook & Instagram.